Saturday mornings from June to late October, about 45 vendors a week in 2025, and brunch two doors away.
On a summer Saturday the Hart Mills parking lot in Tosa Village stops being a parking lot. The Tosa Farmers Market sets up there every Saturday of the season from 8 a.m. to noon, at 7720 Harwood Avenue in Wauwatosa. The 2026 season ran from June 6 to October 24, with the market closed on July 4.
This page covers when to go, what you will find, how the food assistance programs work at the market, where to park, and what is open around the lot once you have your bags full.
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When and where the market runs
The season follows the Wisconsin growing year: the 2026 market opened June 6 and closed for the year on October 24. The market's site does not mention a winter market, so plan on a gap from late October until the next June.
What you can buy
When the 2025 season opened, WISN reported about 45 vendors each week, selling fresh produce, meats, dairy, baked goods, coffee and prepared foods. The market's website has a Vendors + Makers page for anyone hunting a particular farm or baker.
The market also lists yoga, a POP Club, live music, a community booth and Ronald McDonald donations among its programs, so the lot has more going on than shopping.
The market's stated aim is to give Tosa seasonal access to Wisconsin farmers, food producers and local makers, along with some education on where food comes from. Firefly Real Estate is its presenting sponsor, and the long sponsor list includes Outpost Co-op and Valentine Coffee Co.
FoodShare, Market Match and FMNP vouchers
The Tosa Farmers Market lists FoodShare, Milwaukee Market Match and FMNP vouchers among its programs. FoodShare is Wisconsin's name for SNAP benefits, Market Match stretches those benefits further on fruit and vegetables, and FMNP vouchers are farmers market coupons for people who qualify for the program. The market's site does not spell out how each one works on the day, so ask at the market when you arrive.
Parking for the market
The market's site points shoppers to parking behind the Little Red Store. Milwaukee Magazine counted more than 500 free public parking spaces across the Village in 2018, including eight public lots, though the market itself takes over the Hart Mills lot on Saturdays. The same article put street parking at two to three hours, so check the signs if you plan to stay for lunch.
Brunch, chocolate and coffee around the lot
The market is in the middle of the Village, so the best part of a Saturday here is what you do after it.
The chocolate maker Tabal at 7515 Harwood Avenue opens at 10 a.m. and sells single-origin bars, gelato, sorbet and mocha. For dinner after a long day out, Bartolotta on West State Street opens at 5 p.m. The rest of the Village, from the boutiques to the river path, is close enough to walk to.
If coffee comes first, two of Tosa's coffee shops, Vendetta on West State Street and Anodyne on Harwood Avenue, are in the Village itself, and the market has coffee vendors of its own.
Other Saturday and Sunday markets nearby
Rocket Baby, the North Avenue bakery about a mile northeast of the Tosa lot, lists two other markets where it sells in season. The South Shore Farmers Market in Bay View runs Saturdays from 8 a.m. to noon, June to October 2026, and the Shorewood market runs Sundays from 9:30 a.m. to 1 p.m. at the south end of Estabrook Park. Neither replaces Tosa for convenience, but both are useful if you miss a Saturday here.
Getting to the market from the rest of Tosa
The Hart Mills lot is in the south of the city, close to the Milwaukee line. From the North Avenue cafes it is about a mile: Rocket Baby is about a mile northeast and Fiddleheads about 1.1 miles northwest. Golfers coming from Hansen Park have about 1.6 miles to cover, and the Milwaukee County Zoo is about 2 miles southwest, so the market fits before a zoo trip.
Contacting the market
The Tosa Farmers Market takes questions by email at info@tosafarmersmarket.com and by mail at PO Box 13676, Wauwatosa, WI 53213. Would-be vendors apply through the Applications page on its website, and the site also has a newsletter sign-up and a donation link.
Outside market season
Once the market packs up for the year, Tosa Village keeps its restaurants and shops open, so a Saturday morning still works with a different plan. The golf courses, Hoyt Park and the zoo next door are covered under Wauwatosa beyond the market.
Frequently asked questions
Published October 19, 2026
