The Pearl Ice Cream Parlor

Ice Cream & DessertLa Crosse, WisconsinHours

1930s-style shop serving malts and handmade candies

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About

The Pearl Ice Cream Parlor is an ice cream shop in La Crosse. We are a nostalgic 1930s-style parlor serving ice cream, fountain sodas, malts, milkshakes, and handmade candies.

Heather Johnson
5 months ago

DO NOT MISS OUT ON THIS ICE CREAM!! And make sure you get a waffle cone - they are made fresh there daily! Soooo good. Many flavors to choose from. Old nostalgic vibes. Have some ice cream and then check out the candy store and coffee shop on each side.

Pia Hachizutocho
5 months ago

Found a great spot! The ice cream is seriously good and totally hit the spot. The atmosphere is lovely and beautifully designed. Another big plus is the souvenir shop attached right next to it, making it perfect to browse after your treat. Will definitely come back! ⭐⭐⭐⭐⭐

GODZILLA - K Plummer
6 months ago

Cute old fashion vibe candy ice cream parlor Everything served in paper cups or cups Not old fashion soda fountain glass …. Ice cream was creamy smooth and bursting with freshness!!!! You can taste the quality ingredients! Butter pecan smooth and balanced with fresh pecan taste Very reasonable Two small dishes one scoop each and a chocolate phosphate was around $12 Phosphate was spot on bursting with fresh chocolate and just the right amount of fizziness!!

Molly H
7 months ago

This shop has an excellent variety of fun and nostalgic candies. Their chocolates were also very good. The ice cream we got was just ok, maybe other flavors are better? I got the turtle ice cream and it mainly tasted like chocolate syrup. My husband said his cookie dough ice cream was just ok too.

Meesh
12 months ago

November 2025: While visiting La Crosse, my husband and I stopped at the Pearl to grab a coffee and some locally made chocolates for dessert. The chocolates were amazing! I especially loved the toasted coconut truffle. The locally brewed coffee was great and we enjoyed sipping it inside while we smelled the fresh waffle cones being made next-door. Highly recommend stopping here!

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  • What are your hours?

    Local time · GMT-6

    • Mon – Thu10:00 AM – 9:00 PM
    • Fri – Sat10:00 AM – 10:00 PM
    • Sunday10:00 AM – 9:00 PM
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